Hi, I’m Sara!

I’m a visual designer and brand specialist based in the UK with over 10 years of experience. I currently lead a team of creative designers at Ideagen and collaborate with stakeholders across various industries world-wide.

My path has taken me through in-house roles, agencies, and freelance life. Along the way, I’ve learned to focus not only on the polish, but on the purpose and I aim to make work that’s thoughtful, strategic, and human.

When I’m not designing, you’ll find me on long walks, sipping strong coffee, or listening to way too many true crime podcasts.

Interested in collaborating?